Coupon Sharing makes it easy for businesses to deliver special offers to existing contacts which can then be shared with others. Sharing is a great way to harness the viral power of word of mouth through text messaging.
Table of Contents
Configuring a coupon for sharing requires activating particular options in both the Coupon and Coupon Widget. You must first go to your Coupon Widget and turn ON the Coupon Sharing feature.
CONFIGURING YOUR COUPON WIDGET
Step 1.
Click Mobile Tools from the main menu, then click Mobile Coupons.
Step 2.
Click the Edit icon of the Coupon Widget you want to use for sharing.
Go to the Coupon Sharing menu and begin selecting your options.
Step 4.
Share Options - Checkmark 1 or more Share Options that you would like to make available.
Send to a Friend - Activates a Mobile Share button that, when clicked, provides a text field for end-users to type in a friend's mobile number to have the system send them the coupon. Requires Mobile opt-in to a campaign (See Step 2).
Allow Sharing on Facebook - Activates a "Share on Facebook" button that, when clicked, allows an end-user to share the coupon they've received on their Facebook timeline.
Allow Sharing on Twitter - Activates a "Share on Twitter" button that, when clicked, allows an end-user to share the coupon they've received on their Twitter page.
- Display Share Link - Activates a Get My Share Link button that, when clicked, displays a link the customer can share with multiple contacts at one time by copying and pasting the link into a group text message.
- Display Share QR Code - Activates a QR Code that, when scanned, redirects the end-user to the Get Coupon Page.
Step 5.
Your Share Mode selection determines whether or not the system will require that contacts interested in receiving a shared coupon submit a mobile number. This selection also impacts how coupon redemption tracking works for the offer in question.
- Require a Mobile Number- This allows you to grow your database by requiring the contact to ether their mobile number to opt-in to a campaign in order to get and redeem the offer. Requiring a mobile number is necessary to track coupon redemptions.
- DO NOT Require a Mobile Number - This option does NOT require the contact to enter their mobile number to receive an offer. When selected, the offer is basically a public coupon available to anyone. Coupon redemptions cannot be tracked with this option and contacts that accept coupons shared with them are not opted-in to a campaign.
Step 6.
If you are activating Mobile Share or Requiring a Mobile Number, you must select an Opt-In Keyword.
Use the drop-down menu to select the keyword customers will be opted-in to when they claim a coupon that was shared with them.
Step 7.
Hide or display and customize the look of the Share Button on the widget.
Customize the Header Text for your mobile share page.
Step 9.
Button Label - Customize the text of the button customers click to confirm their desire to share a coupon.
Step 10.
When a contact uses the Mobile Share option to send the offer to a friend, the system will send a text message to the friend’s mobile number. Use the space provided to customize the text message sent to the friend’s mobile number.
Step 11.
Sharing by Coupon - When you turn Sharing ON for a Coupon Widget, you have the option to turn Sharing ON for All Coupons linked to the widget or you can pick and choose which coupons can and cannot be shared.
When you turn Sharing ON for a mobile coupon, the system will provide you with a SHARE URL & SHARE QR CODE. The features can be used to share the mobile coupon through cross-promotion campaigns.
Step 12.
Header Text & Button Label - Customize the label of the Get Offer page and the Get Offer page button customers click to confirm their desire to get a coupon.
Step 13.
Required Opt-In Disclaimer - This TCPA Disclaimer is shown in the widget displayed on the “Get Offer Page” contacts view when a friend shares a coupon with them.
Use the fields provided to edit the number of messages per month in accordance with the Selected Opt-in Keyword. By default, the Account Name is used for the widget’s TCPA disclaimer. Use the space provided to edit the TCPA Company Name, if needed.
Step 14.
Get Coupon SMS Message - Customize the text message sent to contacts after they've typed in their mobile number and agreed to all conditions in order to "get" the coupon.
Step 15.
Click the Update button to save your Coupon Sharing settings.
CONFIGURING YOUR MOBILE COUPON
Now that your share feature is all set on the redemption widget, you need to go into or create the coupon that you want to be shareable. Once the coupon is created you need to click the edit button on the coupon and go to the Coupon Redemption & Sharing section.
Step 16.
Click the radio button to turn Coupon Sharing ON. Then click update.
Step 17.
Select the Who Can Share if you want to limit the share option to only customers that receive your coupon.
Step 18.
If you would like to add additional directions or information on your share and get offer pages, you can do so as well in the following sections.
Step 19.
Click the Update button once you have made your selections to save your share settings. You can now send your offer out via text message.
